The winners of The BrandLaureate World Halal Bestbrands Awards and Prominent Business Bestbrands Awards 2019 were announced at its gala dinner, held at the Majestic Hotel, Kuala Lumpur. Organized by The World Brands Foundation (TWBF), the world’s only brands and branding foundation, this special and prestigious The BrandLaureate World Halal Bestbrands Awards & Prominent Business Bestbrands Awards 2019 recognizes brands that are market leaders in their respective categories.
Over 1,000 guests comprising government and corporate leaders, brand owners and leading personalities were in attendance. The gala dinner was memorable and momentous, having The BrandLaureate World Halal Bestbrands Awards and Prominent Business Bestbrands Awards 2019 held together brings out unity and the importance of branding to break barriers and bridge borders and to affirm brand leadership positioning.
The Highlight of the Night was The BrandLaureate Book of World Record certifies Dr. KKJohan, The Founding Father of The BrandLaureate, The King of Branding for having awarded to 500 International Brand Personalities and 1500 International Brands over a period of Ten years (2007-2017) and certifies Professor Datuk Dr. Jimmy Choo, OBE as The Most Inspiring Legendary Chinese High Fashion Shoe Couturier.
A special award, The BrandLaureate Legendary Fashion Master Award was honoured to Professor Datuk Dr. Jimmy Choo, OBE for his outstanding effort in branding in the fashion industry. His brand, Jimmy Choo remains one of the global leaders in luxury footwear, sunglasses, clothes and perfume.
A special award category – The BrandLaureate – Professor Jimmy Choo, OBE High Fashion Designer Brand Awards 2019 was awarded to Illiza Ho, Ma Zhenming and The Atelier. The purpose of this special award is to ignite the passion of fashion designers, to elevate brands and brand personalities and to recognize fashion designers for their effort in branding.
Other categories of Awards included The BrandLaureate World Halal BrandLeadership Award and The BrandLaureate Prominent BrandLeadership award to honor brand owners and top executives who have built their businesses and carved their legacy through their brands. Each recipient received The BrandLaureate 24K gold plated trophy and a glass-framed certificate.
The winners of the Awards are evaluated and selected by the Brand Committee based on the following criteria:
- Brand Strategy
- Brand Culture
- Integrated Brand Communications
- Brand Innovation
- Brand Performance
For more information on The BrandLaureate Best Brands Awards you may visit: www.thebrandlaureate.com